The Orange balloon race is causing quite a debate. Firstly, I think it's a great idea. I've never seen anything quite like it and didn't think for a minute that balloons would really drift across the interweb but they do. On the other hand, it gets annoying pretty quickly, you need a lot of time on your hands to play the game and the website is a total nightmare (anytime I've tried to do anything that wasn't either getting a balloon or adding a site it's been impossible). Still, fair play to Orange and Poke for trying something different and pulling it off.
On a side note, I'm surprised by the sense of outrage it has provoked, although I did hate that never ending webpage with a passion that was surprising. I've had a few comments about it being out of character for I like, which I understand but don't agree with. Plenty of things get free publicity here. I'll advertise anything for nothing if I like it. Secondly it's not totally about advertising. I mean, it is in a way, but I joined in because I was intrigued and taking part would let me see how it works (although I've got no idea how it works). I work with the web and am always interested to see what people are doing with it.
Any thoughts? If you're reading this through RSS wondering what's going on do have a look. I don't think I like will stay the course for the whole race but it's been an interesting ride so far. Picture from davidthedesigner who hates it. Sorry David. It's only a bit of fun.
